Leave the group chats.
Trade with dealers who close.
The WristBook Network is a private exchange for the UAE’s serious watch dealers, starting in Dubai. Stock, wants, holds, inspections and invoices, in one place, between people who’ve been checked. No broadcast lists, no voice notes, nobody ghosting.
The way it’s done today
Million-dirham inventory, run out of a chat app.
- Stock buried under broadcast lists and voice notes
- “Still available?” forty times a day
- No way to tell who's real until the transfer
- Your trade price, forwarded to a client
- Only what matches your wants and your stock
- Held, agreed or sold: everyone sees it, nobody asks
- Every dealer checked, with a record you can read
- Tied to your inventory, deals and books, in AED
The Network
Every step of a dealer-to-dealer trade, finally in one place.
Wants that find the watch
Post what your client is after once. When a dealer here has it, you both get pinged.
Aged stock, sold to the room
Pieces past 45 days go in front of the dealers who want them.
Holds that run out on their own
24 hours, a countdown both sides see, back on the Network when it's up.
Inspection, booked in the deal
Pick a time and place. They confirm with a tap.
Buy the lot, sell the set
Several pieces, one price, one deal, one invoice.
Close it, and it's booked
The sale lands in the seller's books, the watch in the buyer's stock, invoice on it.
A track record, not stars
Deals settled, reply time, vouches, and who walked away. Facts only.
Private by design
Members see your trade price. Cost, serials and notes never leave your books.
Dubai first
One market. Where the region trades.
From the Gold Souk to DMCC and Downtown, the busiest watch dealers in the region are a short drive apart. Dubai, Sharjah and Ajman trade as one market, and it stays local on purpose: when every member is across the Creek, a want in the morning is a watch in your hand by the afternoon.
It starts small, with the right people, in one place. Then everyone wants in.
We’re letting dealers in one at a time and checking every one. The members who join now set the standard for everyone after them. Abu Dhabi opens next, as its own market.
And that’s the small part
The Network is 10% of what you get.
Your invite comes with WristBook: the operations software dealers run their whole business on, built for the UAE. Inventory, clients, deals, VAT, invoices and books, for watches and jewelry. The Network works as well as it does because it sits on top of it.
VAT returns, ready
Your FTA return boxes filled from your sales and buys, every quarter.
Tax Invoices in a tap
Your TRN on every one, and ready for UAE e-invoicing.
Compliance, kept
Emirates ID on every buyer and seller, cash sales flagged for goAML.
Watches and jewelry
Chains, rings and loose stones in the same stock, books and storefront.
Log a watch from a photo
Reference, dial, year and set filled in for you.
Buyers and wishlists
Every client's wants, matched to your stock as it comes in.
True profit on every deal
Service, shipping and fees folded in. Your books, done, in dirhams.
Your own storefront
One link with your stock, for clients and Instagram.
Want the full tour first? See everything WristBook does.
Membership
One membership. Annual. Everything in it.
No tiers, no add-on for the Network, no cut of your deals. Billed in dirhams, once a year.
Just watches? AED 3,133 a year. Annual only, 10% off paying monthly.
- The Network: wants, holds, inspections, lots and packages
- All of WristBook: inventory, clients, deals, invoices, books
- Jewelry alongside your watches, in the same stock and books
- VAT, Tax Invoices and compliance, set up for the UAE
- Your stock and clients moved over for you
- No fees or commission on any deal
You pay only once you’re approved. Pick watches only when you sign up.
Invite only
Ask for your seat.
Tell us who you are. We check every request ourselves, and approved dealers get their invite by email.
Questions
Does WristBook take a cut of my deals?+
No. No fees, no commission, ever. The Network comes with your WristBook membership. Money moves between you and the other dealer the way it always has.
Who can see what I share?+
Only approved members in Dubai, Sharjah and Ajman, and only the pieces you choose, at the trade price you set. Your cost, serial numbers and notes stay in your books.
Why invite only?+
Because the whole point is that everyone in the room is a real, active dealer who closes. We check every request ourselves: the shop, the Instagram or Chrono24, who you trade with.
Do I have to leave my WhatsApp groups?+
Keep them if you like. Most dealers find they stop opening them once their wants and stock live somewhere that actually remembers.
What does it cost?+
Membership is annual and billed in AED: AED 4,283 a year for watches and jewelry, or AED 3,133 for watches only. That's the full WristBook software, the Network, and your migration, done for you.
Is it set up for the UAE?+
Yes. Books in AED, VAT and your TRN on every Tax Invoice, the FTA return boxes, Emirates ID on buyers and sellers, and cash sales flagged for goAML. It was built for UAE dealers before the Network was.
I'm in Abu Dhabi.+
Request anyway. Abu Dhabi opens as its own market next, and we'll tell you the day it does. WristBook itself works anywhere in the UAE today.