Running a watch business takes a dozen apps. It should take one.
Inventory, buyers, deals, listings, and true books — the whole operation in one place, built for the trade. Stop copying numbers between a spreadsheet, QuickBooks, and a group chat.
Or try the core features live — no demo neededYour business, right now
Stock, buyers, and the books — one view.
Profit by brand
$0What it replaces
You’re paying five tools to do one job. WristBook is all of them.
Accounting here, a spreadsheet there, a CRM, a notes app, an email tool — and not one of them knows what a watch is. Here’s the bill you’re carrying, and what replaces it.
- ~$65QuickBooksAccounting & P&L
- ~$12ExcelInventory tracking
- ~$50HubSpotBuyer CRM
- ~$10NotionDeal notes & wishlists
- ~$20MailchimpBuyer outreach
WristBookAll five jobs — accounting, inventory, buyers, wishlists, outreach — in one login, built for watches.
≈ $900 a year
And none of those five know a 126610LN from a 116610LN, or how box and papers move the price. WristBook does — it was built for the trade, not bent to fit it.
Prices shown are representative retail rates for common plans.
Case study
I work full-time, I have two little kids. I don't have extra seconds, let alone hours, to work on this. So give me something I can work with and use on the run.
Vincent runs Moment for Time. He built a real book in the $1–8K range around a full-time job and two young kids, with no storefront and no big capital behind him. If you're early, or scaling this on the side, he was you twelve months ago, and this is the stack that got him here.
Your whole operation, one watch at a time.
Sale minus everything you put in — true net profit.
See the booksLive carrier rates, label and packing slip printed, tracking synced to the deal.
See the integrationWristBookThat was one watch.
You’ve got a whole floor.
~34 minutes back on this one — and ~$900 a year back on the five tools you’ll cancel.
done doing this by hand.
Founding rate locked for life — while the 50 seats last.
See WristBook run a real dealer’s day.
Short walkthroughs of the actual app — one dealer job each. Log a $14k watch from a photo, match a buyer before you’ve listed, close a deal straight into true P&L. No pitch, no demo call.
How I log a $14,000 watch in 20 seconds (no spreadsheet)
Sell where your buyers already are.
WristBook drives your channels instead of replacing them. List once, sell anywhere, and every sale flows back to one set of books — automatically. See exactly how each one works:
Also sell jewelry? It’s the same account.
Chains, estate pieces, designer jewelry — logged the way they exist, in the same inventory, dashboards, P&L, and share pages as your watches. Toggle it on for +$29/mo on any plan.
Only 50 dealers get in. Then we close the doors.
WristBook is invite-tight on purpose. We’re taking on 50 founding dealers to run their business on it and shape what it becomes — then signups close while we build to launch. Get in now and everything below is locked in, for as long as you stay.
Only 50 seats, then we close
When the founding cohort is full, signups pause while we go heads-down building to launch. No back door.
This price never comes back
The $79 founding rate is frozen for life. Everyone who joins after launch pays full price.
The loudest voice in the room
Founding dealers steer what we build next — you're shaping the software, not inheriting it.
- The full Pro toolset — unlimited buyers & inventory, consignor portal, branded storefront, servicing log, every Pro feature
- $79/mo, locked for life — Pro is $349; your founding rate never moves, no matter what we add
- Free white-glove migration — we bring your inventory, buyers, and deal history across for you
- Live onboarding + training call for you and your whole team
- A seat in the Founding Dealers Forum — a direct line to shape the roadmap
- Priority support, straight from the founder
- Cancel anytime — your data exports always stay yours
Want it walked through on your own inventory first? No pressure.
Book a demo callThey asked. We shipped. They noticed.
The founding 50 aren’t just using WristBook — they’re shaping it. Every dealer gets a seat in the forum, a direct line to the founder, and a say in what ships next. Here’s them, in their own words.
“This is seriously awesome. I really appreciate you taking the feedback and turning it into real features so quickly. Thanks for building a platform that actually listens to its users!”
“Amazing! Really needed this.”
$500K Flipping Watches in His First Year
Vincent Mercandetti · Moment for Time
Roughly $450K in revenue in year one, all in the $1–8K range, while working a full-time job with two kids at home. Sourcing, margin, and the deal that still keeps him up at night.
WristBook dealers get the mic.
A seat on The Second Hand is reserved for people running their business on WristBook. Once your account is established we invite you on. Your story, your shop, in front of an audience already in this trade — and the clips are yours to keep.
Questions
The short answers.
Who is WristBook for?
How is it different from generic sales software?
Is my buyer list private?
How secure is my data?
What if I'm already on another watch-based tool?
Can I import from Chrono24, eBay, or another marketplace?
What happens if I cancel?
What are you working on next?
What does it cost?
How do I get started?
The whole business, one place.
Inventory, buyers, the books, your storefront — one system built for the watch trade. Set up in minutes, or see it live with the founder first. Founding seats are $79/mo, locked for life.