WristBook
The retail operating system

WristBookAuthorized Dealers

Your register, your client book, and your repair bench in one system that treats a watch like a watch — serial, service history, and real margin, not a generic SKU.

Your floor · Tuesday
Today
Sales today
$0
On the bench
0
Low on shelf
0
To call
0
Who to reach out to
MT
Marcus T.
Daytona match just landed
Match
DR
Dana R.
Service ready for pickup
JO
Jordan O.
60-day check-in
Who it's for

A $40,000 watch isn’t a line item. Stop selling your finest pieces on software that treats them like one.

The floor, end to end

One system, from the front door to the back bench.

Every counter your boutique runs — the sale, the client, the repair, the shelf. Not one piece borrowed from a general retail tool.

Register

Ring up anything, in one sale.

A watch, a strap, a repair balance, a special order — all on one ticket. The total, the tax, and your profit add themselves up, and the receipt emails itself.

  • Real watches with serial numbers, not just SKUs.
  • Drop a one-off charge — a repair, a deposit — right on the sale.
  • See exactly what you keep on every ticket.
Register
Auto-receipt
Rolex Submariner
Ref 124060 · serial 7DE9…
$14,200
🎁
Watch winder
Accessory · SKU WW-02
$320
Repair balance — J. Ortiz
Custom line
$180
Subtotal$14,700
Tax (7%)$1,029
Total$0
You keep $3,940
Client book

Know every buyer like a regular.

Every watch they bought, every watch they want, and every time you talked — in one place. Each morning WristBook hands you a short list of who to reach out to, and why.

  • One thread per client: buys, wishlist, notes, visits.
  • A watch lands that fits their wishlist? They jump to the top of your list.
  • The message is written for you. You just hit send.
Client · Marcus T.
VIP · 4 buys
Bought SubmarinerMarch · $14,200
Wishlist: Daytona 116500Active
Last visit3 weeks ago
Reach out today

A Daytona 116500 just landed — the exact one on his wishlist. He’s top of your call list.

Repairs

A real repair desk — not a drawer of tickets.

Take a watch in with photos and print a claim ticket. Fix it in-house or send it to your watchmaker and track it. Mark it ready and the pickup text writes itself.

  • Condition photos and a printed claim ticket at drop-off.
  • In-house or sent out — you always know where every piece is.
  • “Ready” drafts the customer's text for you.
Repairs board
8 open
Intake
#207
Omega
Crown
At watchmaker
#204
Rolex
Full service
Ready
#199
Tudor
Battery
Marked ready · pickup text drafted
Hi Dana — your Tudor is serviced and ready for pickup whenever you’re in. — The shop
Stock

Your inventory counts itself.

Snap a photo of a shipment invoice and the watches stock themselves — cost and all. When something runs low on the shelf, WristBook tells you to reorder.

  • Unique watches and accessory SKUs in one place.
  • Scan an invoice; it fills in the pieces and the cost.
  • Low-stock radar so you never sell out of a hot piece.
Stock
Scanned
Shipment invoice
Rolex Datejust
×2 · cost $6,200 ea
Auto
Tudor Black Bay
×1 · cost $2,900
Auto
Avg cost updated
Books itself · no re-typing
Reorder: Tudor Black Bay 58 — 1 left on the shelf
Your dashboard

Open it, and see your whole day.

Sales so far, what’s on the bench, what’s low, and who to call — the second you log in. Owners see the money. Associates only see their own.

Owner view
Today's sales · $18,400
Margin on every piece
Full P&L
Associate view
Today's sales · hidden
Cost & margin · hidden
Their own numbers only
Why WristBook

Anything can ring up a sale. A watch needs software that remembers everything after it.

The generalist tools cover the basics. Here’s where a watch-native system pulls ahead.

Built for watches

References, serials, and full history on every piece — not a generic line item.

Shows your real profit

Every watch, trade, and repair, with service and trade-in costs folded in.

The busywork does itself

Scan an invoice into stock. Snap a take-in. Draft the client's text.

Repairs and clients built in

Not paid add-ons bolted on later. They're the product.

Generic software keeps
Item #4471 · “Watch” · $39,500
WristBook keeps
Rolex Daytona
Ref 116500LN · serial 9F42… · unworn
Cost
$34,000
Sold
$39,500
You kept
+$0
Box & papers2 service recordsTrade-in credit applied
Service history
Full service · folded into cost2024
Crystal replaced2022
The switch

We move you over. By hand.

Changing the system your floor runs on is the scary part — so we do it with you, before you ever go live.

1
We move your data for you

Send us your spreadsheets and exports. We match every watch, client, and number to your books — by hand.

2
We set it up your way

Your departments, your team roles, and your repair shops, configured to how your floor actually runs.

3
You go live ready

Day one, WristBook already knows your inventory, your clients, and your open repairs.

Pricing

Priced to your boutique.

Every authorized dealer is quoted to their own floor — locations, team, and volume. We show you the system on your real inventory first, then build a number for you.

Authorized Dealers

Register, client book, repairs, stock, and the retail dashboard. Unlimited staff, a repairs-only tech login, done-for-you migration, and dedicated onboarding.

Book a demo for a quote
WristBook · Authorized Dealers

Bring your worst spreadsheet.

We’ll load a slice of your real inventory and clients into WristBook live, on the call — so you decide on your own numbers, not a demo dataset.